Event Sponsorship ROI Calculator Free

Enter the sponsorship cost, the exposure and the leads it delivers, and see the value and return, whether you're the sponsor or the organiser.

🤝 Sponsorship

Screens, social, WhatsApp, signage

📈 Return

Total costAED 65,000
Media valueAED 4,800
Expected deals14.4
Pipeline valueAED 172,800
Total valueAED 177,600
ROI173%
Cost per leadAED 361
Cost per meetingAED 2,600
Running a sponsored event?

Send these numbers to our events team on WhatsApp. We'll come back with a plan for ticketing, check-in, permits and onsite support. See Pyalm Events

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Media value uses an equivalent advertising cost, a common but rough benchmark. Leads and meetings are easiest to prove with badge scanning and matchmaking data.
Built by Pyalm

Pyalm Events & Ticketing runs the whole event for you: online ticket sales, face and QR check-in, WhatsApp tickets, permit support, badge printing and an onsite crew in Dubai.

Pyalm productPyalm Events & TicketingEvent management for Dubai and the UAE — online ticket sales, face check-in, WhatsApp tickets, DET approval support and onsite crews.Explore Pyalm Events

Two kinds of value

Sponsors get exposure (impressions on screens, social, WhatsApp and signage) and leads (badge scans, matchmaking meetings, activations). Media value prices the exposure at an equivalent advertising cost, and pipeline value turns leads into expected deals.

Proving it wins renewals

Organisers who send each sponsor a report with impressions, scans, meetings and leads within two weeks renew far more sponsors. Badge scanning and matchmaking produce those numbers automatically.

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FAQ

Frequently asked questions

What CPM should I use?

Use what you would pay to reach a similar audience with paid ads in your market. B2B audiences cost more than consumer ones.

Is media value a real return?

It's a benchmark, not cash. Pipeline from qualified leads is the stronger measure for B2B sponsors.

Is the data stored?

No. Everything stays in your browser.

Selling tickets or managing guests?

Pyalm Events & Ticketing runs the whole event for you: online ticket sales, face and QR check-in, WhatsApp tickets, permit support, badge printing and an onsite crew in Dubai.

Explore Pyalm Events

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